The longer story.
Research, interface, brand, and motion work that shaped how I build today.
Driver App with Geofencing
Designed mobile driver workflows around geofencing, clearer status updates, and less manual coordination.
SaaS UX Research
7 freelancer interviews, 12+ tool audits, personas, and journey mapping. Research that became Waco3.io.
Global Notification System
0-to-1 cross-platform notification system for logistics dispatchers — real-time events, web and mobile.
AprimeAI/ML Company Brand System
Built complete brand identity for AI/ML startup — typography, motion, web, and collateral.
InstaCountInventory SaaS Rebrand
Complete rebrand of inventory management SaaS. Logo, typography, color system, marketing materials.
PersonalMicro-Interactions & Motion System
Systematic thinking about motion that eventually led to building @reactzero/flow.
Danny Ocean54+1 Album Motion Identity
Motion identity and music videos for Latin Grammy-nominated artist Danny Ocean. Work at 1B+ YouTube views.